While our footprint is
what we take from the planet when we consume,
our handprint is
what we give the planet back as we change for better.
• To reinvent the crass industrial weight of unsustainable manufacturing processes.
• To innovate with transformational biology and technology that promotes more aesthetics and ethics.
• To explore new horizons mentally, physically, emotionally, and sensorially.
• To celebrate the artisan.
• To support the human spirit of our co-workers, customers and consumers.
• To make jeans matter for next-generations.