Can the company keep disgruntled customers despite the decision to cancel plans for a $5 per month debit card fee?
I admit, I don’t find it the least bit ironic that Bank of America announced that it would cancel the proposed $5 per month debit card fee just days before tens of thousands of customers planned to switch banks. If you’re not familiar with what I’m referring to, I’m talking about Bank Transfer Day.
On Friday, November 5 big bank customers from around the country vowed to close their bank accounts in protest to B of A’s proposed fee and switch to a more consumer-friendly credit union. Now I have to ask, are these consumers going to go forward with their bank transfer plans? Honestly, I hope that they do.
Since I don’t have thousands of people to ask about their plans, I did what any other blogger would do – I hit the ‘net. My first stop was CNNMoney’s coverage of the B of A reversal.
(Source: www.mnn.com )
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