By Jasmin Malik Chua / Source: Ecouterre

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Levi Strauss & Co. is marking the 25th anniversary of the publication of “Terms of Engagement,” its industry-defining supplier code of conduct, by pledging to expand its Worker Well-Being initiative to reach more than 300,000 workers in its vendor factories by 2025. Launched in 2011, the initiative helps suppliers roll out programs that address the most vital needs of their workers, including health, sanitation, equality, and financial literacy. By measuring the business and social impacts of this work, Levi’s says it has been able to show its vendors that healthy, financially literate workers are more productive, have lower rates of absenteeism, and are more likely to stay on the job. The palpable results—as much as a 4-to-1 return on investment in some cases—have led suppliers to invest even more money in the programs, according to the denim giant, taking Worker Well-Being “beyond [the brand’s] initial targets.”

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HAPPIER WORKERS

And just like it did with its H2O-sipping “WaterEcouterre