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Mavi and Orta Anadolu are protecting the endangered sea turtles by supporting EKAD’s studies
with their “Indigo Turtles” project.

Orta Anadolu and Mavi have become partners with EKAD (Ecological Research Society) to help in the conservation efforts concerning two 110 million year old sea turtle species, the “Caretta Caretta” and “Chelonia Mydas”, both of which have now become endangered.

EKAD collects data on human interference during the laying and hatching seasons. This interference comes from the tourism industry’s development of their nesting grounds, unnatural light sources that confuse hatchlings and accidental fishing deaths. Hundreds of volunteers are involved in the studies which are taking place in Belek from June to September. The idea is to protect the incubating eggs from unnatural obstacles, hotels and people, and to help new born turtles on their path to reach the sea from their nesting grounds.

Under this collaboration, exclusively designed t-shirts will be sold in Mavi stores under the concept “Indigo Turtles”. Any purchased t-shirt, ensures 10 baby sea turtles’ lifes and makes a significant contribution to the natural habitat of the Mediterranean Sea. The project aims to maintain the lives of 15.000 baby Sea Turtle by adopting 400 nesting grounds.
Join us to save and protect the endangered sea turtles, help spread the awareness of conservation and feel the spirit!  http://mav.im/indigo-turtles