by Sandeep Agarwal | Filed under Denim Reports.
In UK –in western Wales, a small town charmingly called Cardigan with a population of 4000 once churned out 35,000 pairs of jeans every week for 30 years. In this small town , over 400 people worked in the jeans factory . With the closure of the last denim factory in Britain, these craftsmen have nowhere to practice their skills. Some of them have spent close to 30,000 hours honing these techniques of denim making.
A company called HIUT is trying to bring the humming sound of jeans manufacturing again to this town. The difficult task is being undertaken by the David Heiatt and he is trying to make moves to change all this in this centuries-old town. The company HIUT is being built with money invested by a number of small shareholders all around UK – another unique experiment in building a denim company ..  But  it is really not an easy task  with the costs of production on UK being so high !
However, there are factors which are supporting such endeavours. Recession has made the consumers in Britain reassess consumerism. They are realizing the disadvantages of outsourcing. The local manufacturing
(Source: www.denimsandjeans.com )