By Lauren Carfagno, Source: Ecosalon

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Earth-conscious eyewear brand, Eco, is changing the way we view glasses one pair of frames (and a tree) at a time. Who said glasses were only for nerds? Pshhh, whoever said that has got it all wrong. Eyewear that makes the best use of recycled materials is where it’s at.

The eyewear world is a major and profitable market with so many of us relying on some extra assistance to maximize our vision. Unfortunately, most of us never got that much coveted 20/20 vision gene. It’s a bummer for some, but I actually don’t envy anyone who lucked out with perfect, crystal clear eyesight. I’m positive you must be thinking I’m a bit loony, but hear me out.

Think about how many people you see wearing eyeglasses or sunglasses. Glasses have become less of a necessity and more of a fashion statement. Trying to choose which pair of sunglasses complements my hairstyle or outfit that day is almost more stressful than deciding which freaking pair of shoes match better. Damn near puts me into a sweat-frenzy. All perspiring aside, I appreciate my poor vision because it’s my excuse to flaunt some sweet specs.

What’s really fun is a whole new door has opened for us, exposing an eyewear option that seems too good to be true. In 2008, boutique eyewear firm, Modo, unleashed its version of a sustainable design approach to eyewear called, Eco. The essence behind Eco is to change our world in an environmentally replenishable and proactive way while taking care of the fellow human. That is an all-around win/win. Eco is currently the only brand in the world that can say its product is made from ninety-five percent recycled materials! This brand is so legit, it has validation for its eco-friendly composition. I’m talking about Environmental Claims Validation from the Underwriters Laboratories Environment, which just so happens to be the world’s number one product evaluation organization. Phew, that’s serious stuff. When you purchase a pair of Eco glasses, you have the ultimate guarantee that you’re getting ninety-five percent recycled stainless steel and plastic and none of that phony bologna, falsely labeled “green” stuff.

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Read the rest at: Ecosalon