In: Your Denim Stories

Mavi Launches Indigo Move Collection In Collaboration With Adriano Goldschmied
09/05/2016

The men’s and women’s capsule collection will take you from day through evening, elevating the athleisure category into a lifestyle necessity.

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MMA Champion Ronda Rousey Is the Face of Buffalo’s Hope Jeans
09/02/2016

Read her interview with Vogue for more about the campaign!

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Pharrell Williams Unveils His First Campaign For G-Star Raw | Fall 2016
09/02/2016

For the campaign, Williams came out in front and center, answering the question “What is raw?”

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Denim Poncho Times
08/31/2016

What could be better than a denim poncho?

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Indigo People | Natural Indigos For Fall 2016
08/30/2016

Natural indigo – though costlier and more difficult to dye than the synthetic indigo – brings out different aesthetics (better for many) than the synthetic indigo.

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Introducing 505C ,Levi’s Re-launches The Iconic Jean 505
08/29/2016

The re-launch of the 505 comes at a time when the top denim brands are searching for the timeless denim.

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The Joy and Pain of a Denim Jumpsuit
08/26/2016

This vintage denim jumpsuit is one of my favorite purchases from the last couple of years.

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Diesel To Celebrate 30 Years Of Presence In Japan With “Ready to Retail” Catwalk Show
08/25/2016

At the occasion of the 30th anniversary of Diesel in Japan, the brand is launching two denim capsule collections…

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The Lazy-Girl’s Guide to Hemming Your Jeans (No Sewing Necessary!)
08/24/2016

The best answer to the hemming conundrum I’ve found is hem tape.

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Scotch & Soda Joins Hands With Reliance Brands In India
08/23/2016

Scotch and Soda has over 160 stores of their own globally, and can be found in over 8,000 other outlets…

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