INHABITAT: Why did you decide to start Nuclic?

David: I’ve always considered myself a creative person and having studied at Pratt Institute (Brooklyn, NY), I have surrounded myself with creative thinkers and innovative products for quite some time. What I admired most about these innovators was how they would create a solution to a problem in a way we failed to see before. We developed NuClic because it was just that: an innovative solution to the growing need for sustainable flooring. NuClic is one of the first floating vinyl flooring products to use the patented Unlin system which requires no adhesives, is durable enough for commercial applications, comes in sophisticated styles & designs, is completely waterproof, and, of course, uses recycled content. My past experiences have left me with a strong desire to start my own business, and by developing one of the first floating vinyl flooring products, starting NuClic was the next natural step. NuClic is the successful realization of that initial vision to create a product that was innovative, practical, and sustainable. I could not be happier with the results.

INHABITAT: What are some tips you can give our readers about shopping for new eco-friendly flooring. What should they check for?

David: There are many great options now for eco-friendly flooring and it really depends on what the consumer is using the flooring for. For example, if you were thinking of renovating your basement floors and wanted an eco-friendly option, our NuClic products would be great because they use up to 40-50% recycled content, require no adhesives which means no harmful volatile organic compounds (VOCs), and are 100% waterproof – all important qualities to look out for in a basement flooring product. A basement floor has certain needs which the consumer must take into account if they want a flooring solution that will last them a lifetime. These needs differ according to the specific space and so the options should be tailored to fit those needs.

However, let’s say you were looking to renovate your living room, an open space where aesthetics take a little higher priority than say, maintenance. Then you could pick an array of products like cork, reclaimed wood, and bamboo flooring which are all gorgeous alternatives and each has their own drawbacks and benefits. When shopping for new eco-friendly flooring, make sure to look for “Green” certifications. Some “Green” certifications to look out for include: Floorscore, Greenguard, and FSC Certified. And in case you were wondering, NuClic is 100% “Floorscore” certified and can receive 2-3 points in LEED Certification projects.

(Source: www.inhabitat.com )